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Co Branded Credit Cards - White Label

A white label product or service is produced by one company
(the producer) that other companies (the marketers) re-brand to make it appear
as if they made it. The concept crosses many business categories, and is
available with prepaid credit & debit cards.

If your company has a significant database of customers that can be mined in
order to market Your own brand of Mastercard to, and you have additional
products and services to offer these Customers, please make contact with
us to find out more about the opportunities within this field.

Smaller banks sometimes outsource their credit-card operations to larger banks.
The larger bank issues and processes the credit cards as white label cards
typically for a fee, allowing the smaller bank (or commercial entity) to brand
the cards as their own without having to invest in the significant infrastructure
that would otherwise be required.

If your company, financial institution, or commercial entity would like to know
more about the Business opportunities open to those seeking a co branded
mastercard or prepaid credit card, please Complete the online form and an
account manager will contact you shortly.


Co-branded credit cards:

One of the most useful branding opportunities is offline -
in consumers' wallets.


Co-branded credit cards, such as a Visa or Mastercard with a favourite sports
team logo, favourite musician or favorite soda, are a huge business across
the globe.

A recent study from Packaged Facts indicates that between 30 and 60 million
United States consumers, roughly three-quarters of the credit-card-using population
had a co-branded credit card by the end of 2006. There were more than 300 million
co-branded credit cards used (up from 212 million cards used in 2003) in more than
$849 billion worth of transactions.

Don Montuori, the publisher of Packaged Facts said, "Most of the experts believe
that co-branding still has strong growth potential. Co-branded debit cards, for example
are just in their infancy, and it’s not uncommon to see debit issuers cross selling
other products, making the value of the co-branded card all the more important."

Having an advertiser logo on a credit card is huge for name recognition. Consumers
use these cards while shopping online, shopping in brick-and-mortar stores and
shopping by phone. There is the possibility for these cards to be used multiple times
each day, and every time the cards is used in a traditional store, not only does the
card-holder see the company name, but so does the store clerk.

Entering into an agreement with a credit card issuer could be a huge step for newer
and established brands to increase the pull of their products. A white label mastercard
could be available from as little as £3000/$6000 to enter the market, revenue
can be earned from residual fees associated with the card. By choosing a prepaid
credit card your potential customers can’t get in to debt as they can only spend the
amount they have deposited on the co branded mastercard.

To find out more complete the enquiry form here.





Co Branded Credit Cards

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